Mental performance training for executives
Turn pressure into precision, when it counts
Developed in professional sports, now applied to executive performance — structured mental training for people whose results depend on performing well when the stakes are highest.
Few executives train systematically to perform under pressure. It’s great to see a company step up to make that ubiquitous!
Chris Moore — Partner at Redpoint Ventures Every corporate executive knows, at some level, what to do under pressure. But information doesn’t develop skills. Training does!
Jason Avilio — SVP Finance at Quantifind Trusted by
- MIT
- Dartmouth College
- USTA NorCal
- RSPA
- Dutch Open ATP
- ICL Academy
- UTR Sports
What to expect
With just six weeks of consistent training, you will improve your core mental edge metrics. Completing our 12-week THRIVE pathway will establish a mental performance foundation that you will build on for the rest of your career.
Structured for results
Our mental performance programs are built on three pillars.
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Impact coaching
Critical mental insights with high-impact online coaching sessions and periodic masterclasses.
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Mentored training
Take insights to pressure practice with efficient 8–10 minute mental workouts that integrate into physical training.
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Edge analysis
Move from best-guess to validated purpose, measured against where you actually stand, on scores you can check.
Two packages
Simple, flexible, evidence-based
Our Flow 255® methodology combines performance psychology, neuroscience, applied coaching, and real-time analytics into a two-stage development process.
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THRIVE
Start · 12 weeks
The starting point for everyone.
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Week 1–2
Learn 2 coaching sessions
Onboarding, the intro course, and your mental edge profile in the SPECs Masterclass.
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Week 3–8
Build 4 coaching sessions
The Skills Masterclass, then six weeks of training your core mental skills.
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Week 9–12
Apply 4 coaching sessions
A deep dive into one skill, the Routines Masterclass, and your edge report.
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GRIT
Sustain · 6+ months
Long-term, with personalized targets.
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Week 1
Plan 1 coaching session
Update your edge profile, set targets, and build your long-term plan in the GRIT Masterclass.
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Week 2–7
Advance 2+ coaching sessions
An intermediate mental workout program, with weekly training on skills and routines.
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Monthly
Optimize Flexible coaching
Deep dives and routine scripting, adjusted as your needs change.
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One integrated workout
Our 8-minute mental workouts integrate seamlessly into physical training cooldowns so you can develop and maintain your mental performance without changing your schedule.
For any top performer, in sports or executive settings, performance is rarely limited by knowledge. It is defined by how well you prepare mentally.
Leon Bax, PhD — Founder & CEO, 2Mynds
For employers and investors
Bringing this to a team or a portfolio
Many engagements start with one executive and extend to the leadership team.
One team, one plan — we work directly with CEOs of large corporate teams and executive coaches to use collaborative starts of our THRIVE pathway that align priorities and make long-term mental performance a team achievement.
We also work with VC partners and lead investors who want the executives they have backed to perform when it matters, using the same program professional athletes use.
FAQs
› What makes your approach different from traditional executive coaching?
Our coaching serves our training and focuses on developing core mental skills directly applicable to performance optimization. So, rather than focusing on insights and planning, we help executives build capacities through testing, training, and coaching.
› Is it like anything I know or do already?
Think of our approach as a high-end form of CrossFit or Peloton, but for mental performance. We use expert supervision, training at a time and place of your choosing, and a structured curriculum of over 75 mental techniques that you’ll develop, refine, and maintain in multi-week programs.
› Can I use this together with my current executive coaching?
Yes! Our THRIVE and GRIT programs are excellent practical complements to any type or level of executive coaching. For comparison, many of our professional and high-performance athletes use our resources for mental performance optimization, but still consult a traditional (sports) psychologist periodically for broader mental health concerns.
› What are coaching sessions like?
Online coaching sessions typically last 45 minutes and are either structured as a Masterclass (our THRIVE package has three masterclasses) or as an impact coaching session, which includes edge checks, reviews, previews, and target setting.
› How long does it take before I see results?
Every performer who has consistently trained for 6 weeks has shown substantial improvements in mental edge metrics, including subjective and objective scores of mental performance readiness.
› Are my assessments confidential?
All assessment data is stored on HIPAA-compliant servers. No data is retained on local computers, and we never share personally identifiable information or assessment results with third parties unless specifically directed by you to do so. That applies equally when someone else — your company, or an investor — is paying for the program.